Optiven Group was just certified as a differentiated and trusted name that is already receiving accolades both inside and outside Kenya. This is after a recent Market survey conducted and presented by SuperBrand East Africa ranked us the Number 68 best Brand (out of the 1000 shortlisted Leading Super Brands) across all industries in East Africa.
The Group has also emerged Number 4 in the general (inclusive of homes) real estate industries.
This is a major milestone for us. And so you may ask: What makes Optiven a winning brand? I will seek to succinctly answer this question. At Optiven, we relentlessly seek to pursue our vision. This vision has always been very clear in all our minds and indelibly written in our hearts – to be pacesetters in social and economic transformation.
On the other hand, we do not just focus on the bottom line. No. we focus on future financial value. We focus on growing our employees. We focus on creating jobs. Our eyes are all set on creating over 30, 000 direct jobs by the year 2030.
We also focus on empowering the community that we work with. That is why we run one of a kind foundation, the Optiven foundation. We aspire to transform the society by sharing 5% of revenue back to the society. We educate the society – we run an education scholarship known as – soaring eagles sponsorship that has so far overseen successful scholarship of hundreds of students from all 47 counties in Kenya.
We build homes for free to senior citizens. We care for environment. We always commit to manage the natural resources bestowed upon us by nature to reduce on wastage. We go beyond the call of duty in all that we envision to do. We are disciplined, committed and extremely innovative in whatever we do or plan to do in the future.
Above all, at Optiven, we are customer centric – both at internal and external levels. We listen to our customers and go an extra mile to provide them with the best solutions that there is.
More importantly, we believe in honest business. We believe in integrity and we believe in doing things right and correcting where we go wrong. We believe that trust is the lubrication that makes it possible for organizations to work.
We have an engrained culture of honesty, customer focus, innovation and professionalism and this is our way of life. As Optiven we are fueled by a great purpose of economically and socially transforming the society.
Finally, I must state that this new East Africa super brand status that we have acquired will motivate us to scale new heights. This is a new impetus for us to transform even more lives; to engage the higher gear of employing even more Kenyans and to grease our wheels as we endeavor to do what we know best – to conquer more markets.